Klorane
When you're tired, it feels like it's written on your face… Based on this simple idea, we wrote some tiredness on our actresses in 5 languages, to launch the new Crème de Bleuets Klorane, a beauty cream that works "from the easy mornings to the complicated one".
ARTEFACT 3000 - 2020
Creatives: Julie Cointy & Margaux Ferrand
Account Director: Marion Dardouillet
Strategic Planners : Leïla Achour & Benoit Dumeunier
Production: DeGaulle
Producers: Edouard Bonnet & Coline Maisel
Director: Jony Guedj
Music: Pablo Arcancas
Post-Prod: Paume